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2010-11 All Sports Virtual Guide

SDHornet

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Staff member
This was posted on Hornetsports and I must admit it looks pretty cool. I haven’t had a chance to watch all the embedded videos but this looks like it can be used as a great recruiting tool.

The Sacramento State athletics department and Pursuant Sports have joined forces to create the 2010-11 Hornet Virtual Guide.

The all-sports virtual guide gives Sacramento State athletics an avenue to tell its story and engage fans with content in a singular, dynamic location. The e-publication also enhances Hornet athletics’ online presentation to fans, alumni, boosters, and prospective student-athletes.

“In our efforts to showcase the Hornet athletic program, we are looking at every vehicle available to us,” Dr. Terry Wanless, director of athletics at Sacramento State, said. “The virtual guide lets us personalize each coach and their program and present it to our boosters and fans as well as to current and future student-athletes.”
http://www.hornetsports.com/sports/news/release.asp?release_id=9308
 
Great marketing tool for Sac State athletics. Nicely done.

Did anyone see the fantastic marketing piece that was done on this year's football program? It was run
as a commertial on Comcast during the Sac/Davis football game last November. It was the most
impressive marketing piece by far ever done on Sac State. The focus was the improvements to the program
and the goal of moving up as an FCS power.

Would love to see this piece widely used by the athletic dept. to promote the program in so many ways.
Be great to find out what happened to this production and when it might be visible again.
 

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