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Audie Attar

SLCBengal

Active member
I didn't know this until this past week, but former Bengal linebacker Audie Attar is president of Paradigm Sports Management, and he is the agent for UFC fighter Conor McGregor, among others.

Lorenzo Fertitta, chairman and chief executive officer of the UFC, believes new featherweight champion Conor McGregor will be "our first $100 millionaire."

That's according to ESPN's Darren Rovell, who notes Fertitta expects the Irishman to hit nine figures solely from the sport alone—that is, based on "fight earnings, bonuses and pay-per-view revenue" and not even including sponsorship, endorsement and entertainment deals.

Read more: BleacerReport: Conor McGregor Will Be First UFC Fighter to Earn $100M

Forbes ran a feature on Attar and his company last year...

In 2011, Audie Attar created Paradigm MMA Management. He had prior experience representing professional football players and had a taste of the often litigious side of the sports agent industry after a ruined business relationship with another agent. Instead of being bitter and disgusted with his profession, Attar set off to create his own multi-faceted agency with different divisions, focusing on Mixed Martial Arts (MMA) as potentially providing a major business opportunity. Three years later, Attar and his company represent Conor McGregor, the favorite fighter in the main event at UFC Fight Night 46 in Dublin, Ireland. Attar feels accomplished, but understands there is much more to be achieved by his company and the sport to truly feel successful.

Read more: Forbes: Conor McGregor's Agent On Accomplishments And Challenges For UFC And His Firm

Hmmm... Attar Arena? ;)
 

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