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PSU Football Billboards

VikThunder1

VikThunder1

Active member
Haven't seen a thread about the billboards advertising PSU Football yet. I've seen a number of them. One is at the west end of the Ross Island bridge. One is on Barbur Blvd. between Freddy's and Safeway. And I forget where the other one is. They're spending marketing money. We will see if it has any effect on attendance.
 
Several PSU football billboards in downtown Portland also. Can't remember the exact cross streets, but they aren't far from the campus. I hope between them and the Camp Glanville shows attendance will surpass last year's (which was 3rd best in the Big Sky), but I think the Viks need to win some games to really get it going.
 
VikThunder said:
Haven't seen a thread about the billboards advertising PSU Football yet. I've seen a number of them. One is at the west end of the Ross Island bridge. One is on Barbur Blvd. between Freddy's and Safeway. And I forget where the other one is. They're spending marketing money. We will see if it has any effect on attendance.
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I saw one down down near 10th and Salmon or so yesterday.

Great to see this.
 
Just the other day I was wondering why I hadn't seen any this year, and then I saw the one on Barbur about 5 minutes later.
 
forestgreen said:
Several PSU football billboards in downtown Portland also. Can't remember the exact cross streets, but they aren't far from the campus. I hope between them and the Camp Glanville shows attendance will surpass last year's (which was 3rd best in the Big Sky), but I think the Viks need to win some games to really get it going.
Click to expand...

Agreed. We will have to start winning games for attendance to grow. I think we will take a hit this year in attendance because of the lack of on field success.
 
There's also one on TV Highway in Hillsboro going towards Beaverton.

I believe what the billboards do is give people in the metro area a sure signal that, yes, PSU is indeed underway building a quality football program for the metro area. Its effect will not be to increase attendance per se as it does not matter how many reminders one gets if a person is not intent on attending a game of a program in incubation.

What will increase attendance is when metro area fans-in-waiting recognize that the program has crossed the decided all-or-nothing threshold signaling to them that the program is now indeed stable, growth is reasonably assured and the program is confidently on its way to legitimacy. Then people will want in. Then we will begin to see the first healthy spike of attendance over and above our 7500 (approx.) base to establish an expected new attendance base average, perhaps to mirror that of the Timber's Army.

The billboards signal the intention of the Athletic Department to build and establish a legitimate football program for the Portland metro region.

Whereas minor league baseball is appropriate for Portland now, minor league (I-AA) college football is not. It needs to be Ducks-Beavers-Vikings playing at the same I-A level. It is scandalous that our largest state university still plays I-AA sports. If our Vikings become a I-AA level team in transition, however, intent on rising to I-A, the joy of coming to a game even now would be to cheer on the rising PSU program and domination of their I-AA opposition, watch them outclass their opponents, and that would be worth the price of admission.
 
I've noticed the billboard campaign this year too. I wonder what impact it is having. We are all hip to the effort but are the average Portlander even noticing? Maybe if we had the financial wherewithall to follow-up with radio, TV and print but all that is outrageously expensive.
 
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