I'm not even near Weber and I still buy season tickets. However, if I was, I would be somewhat upset. What is the purpose of buying season tickets if athletics just gives away tickets to each game? Since I live out of state, I give my tickets to family members who I hope use them (they say they do), but since they are free, I'm sure my family doesn't care as much about having to use the tickets as they would if they actually had purchased the tickets. They might show up for a quarter or two, if they even show up and leave. Getting something for free makes the product less important. In fact it makes the product cheap and in a sense worth the price of admission. If admission is always free then what does that say about the product. It is nice that Coke purchased the tickets. That shows a commitment to the community by Coke. But what does that really say about Athletics commitment to their program? I'm glad that revenue is still coming in, but the whole goal is to develop and cultivate a fan base who will support Wildcat athletics after the season through donations, membership in the Wildcat Club or Grid Iron, and who will be individuals interested in "spreading the message." By giving away tickets, mind you the week of the game, you are telling the community that this product isn't really worth their time or money and in a sense saying that the department and in extension the university isn't either. Marketing and Jerry Bovee are to blame. Way to give up. Would have been nice if you had even started to try. To me, and the coaches and players, when Hill was hired, Jerry Bovee made a promise. To me he hasn't kept it and in fact hasn't even tried. Marketing is under him and if marketing fails, he fails. Nice way to follow through. This is his only way of keeping that promise. Have a business buy the tickets instead of actually marketing the program. Way to make Weber look like a cheap Whore.