Pac-10 will likely begin the expansion-dominos moving June 7th.
Portland State, in order to be in a winning position in this conference realignment whirlwind, must end up in a conference with a television market worthy of Portland, or Portland will revert to disowning it again, at least in some significant measure. We need to be engaged talking to the Portland Media about this. Find Scott Lynn, Joe Becker, Paul Linnman, etc. and gain their aid and insightful expertise!
By way of comparison, the Portland Television Market, #22 in the nation, Salt Lake #31, Las Vegas #42, Albuquerque #44, Fresno, #55, Honolulu #71, Spokane #75, Reno #108, Boise #112, Pocatello #162, Missoula #166. The others don't even come on the radar. www.tvb.org/rcentral/markettrack/us_hh_by_dma.asp
The Kansas City Star, in its recent series on the Big 12, considered the possible jump of the Colorado Buffaloes. Wrote Blair Kerkhoff: "Colorado, the only Big 12 school in another time zone, often looks West. Could it resist an overture from the Pac-10?" If Colorado headed West, it likely would do so with another team to maintain balance in the new conference and give the Buffaloes a travel partner.
Although Air Force, Colorado State, Utah and Brigham Young are mentioned as candidates to join Colorado in the new league, the Utes and Cougars make the most sense to the Wiz. Now why would the Pac-10 even consider expansion?
First, the conference could split into North and South divisions, with Colorado and its partner joining the Washington and Oregon schools in the North. This in turn would create a lucrative football title game without disturbing cherished league rivalries (Oregon-Oregon State, USC-UCLA, etc.).
The second reason is that a beefed up Pac-10 — with the addition of the Denver and Salt Lake City markets — would be a television juggernaut. Consider this: outside of San Diego, Las Vegas and Albuquerque, the league would have every major TV market in the West. As for the Big 12, it likely would look to snare Arkansas from the SEC. The Razorbacks, from a geographical standpoint, are a better fit in the Big 12. And interestingly, Arkansas — a longtime rival of Texas — is appearing more and more on Big 12 schedules.
PSU needs to get itself in informal consultative communication with Portland's media professionals. Time for a soiree.