These anti-sports people have always existed. This is a more modern take of the "athletics is contrary to the mission of the university" position.
The problem here is that our university has had a half-in, half-out relationship with our athletics department. Sure, admin wants our teams to be good, but they don't want it bad enough to actually support our teams at the level of our peer institutions. While this may have been reasonable back when Eastern had 8,000 students, it's tougher to explain now that our enrollment is closer to the Big Sky average. Now we just appear to be cheapskates.
The things people who hate college football can't rationalize is that, for one, athletics is the greatest avenue to diversify your student body by offering scholarships to people who may not fit the traditional student mold. This includes a disproportionate number of scholarships to people of color. Secondly, athletics is the marketing vehicle by which most people are initially exposed to a university. Can you name anything that offers more outreach from a university to the general populace? If thee school is Harvard, MIT, or Stanford, they can ride their academic reputation. Eastern Washington, or darn near anyone else, can't do that.